PhD : Marketing (University of Western Sydney) Masters : Management (The Australian National University) MBA &BBA : Major in Marketing (Faculty of Business Studies, University of Dhaka

Currently serving as a Professor of Marketing at the Institute of Business Administration (IBA), University of Dhaka. He obtained his PhD in Marketing from the University of Western Sydney, Masters from The Australian National University. Prior to that, he completed his MBA and BBA major in Marketing from Faculty of Business Studies, University of Dhaka.

Prof. Ridhwanul Haq authored a large number of scholarly publications in well-accredited, peer-reviewed journals published in the country and abroad. Currently, he is supervising a number of students who are doing DBA research at IBA. He is well known for his research track record in Consumer socialization and strategic service industry management. Moreover, he has actively engaged himself as a corporate trainer in local and multinational organizations. Prof. Ridhwanul Haq also served as a visiting professor at Taylors University, Malaysia. He recently published “Bangladesh Business Cases”, first ever business case book in Bangladesh tributing to Father of the Nation, Bangabandhu Sheikh Mujibur Rahman.

Consumer Socialization, Service delivery management and Market communication strategy.

Funding received from Bangladesh MBA Association for Bangladesh Business Cases.

1. Bangladesh Business Cases, 1st edition in 2021 and 2nd edition in 2022.
ISBN: 978-984-35-0397-8 published by Bangladesh MBA Association
2. Testing SERVQUAL scale items in Vaccination Management System: A case Study in Bangladesh. Journal of Positive Psychology, 2022, Vol 6, No 7, 1035-1047
3. Pioneering Business Education in Bangladesh: IBA in Nation Building. ISBN: 978984352678, 2022.